Machines are getting more advanced
Diagnostics, electronics, hydraulics, emissions systems, and model-specific procedures now move faster than scattered notes can keep up with.
Service and repair intelligence for real equipment work
Meet SERA.Next generation of service and troubleshooting platform
SERA is a platform designed to support service, troubleshooting, and repair for construction machinery and other technical equipment.
Modern service environments need faster access to relevant knowledge, clearer workflows, and practical support that works in real conditions.
Start with a free account. Upgrade when your workflow needs more seats.
Workflow
Troubleshooting
Workflow
Service protocols
Workflow
Work orders
Workflow
Community knowledge
Live troubleshooting context
Diagnose cooling system overheating on Cat 320D
Guided checks, service context, and report-ready structure.
Why SERA matters
Modern service needs a better operating layer.
Today's service environments demand more than scattered information, reactive problem-solving, and knowledge that only exists in one technician's memory.
Construction machinery and technical equipment are becoming more complex, while experienced technicians are harder to replace. Teams need faster access to relevant knowledge, clearer workflows, and practical support that works in real repair conditions.
Experience is harder to replace
When senior technicians are busy, retiring, or spread across sites, teams need a better way to make practical knowledge available at the point of work.
Field work needs clearer support
Technicians need structured checks, safer decision paths, and cleaner handoffs whether the machine is in the workshop, yard, or on site.
Platform
What SERA brings together in one platform
SERA connects the practical parts of repair work: live troubleshooting, service planning, shared knowledge, and administration for teams that need more structure without slowing technicians down.
Troubleshooting Chat
Structured Troubleshooting
Troubleshooting Chat helps technicians move from symptom to likely causes, checks, measurements, and practical next actions based on equipment context.
- Ask in plain language
- Get step-by-step checks
Service Plans
Service Planning & Protocols
Service Plans keep maintenance intervals, checklists, fluids, parts context, and repeatable job steps together for cleaner execution in the field.
- Build repeatable job plans
- Track intervals and tasks
Forum & Knowledge
Forum & Knowledge
Forum & Knowledge turns solved problems, field notes, and team experience into searchable support so technicians do not restart the same diagnosis.
- Surface previous fixes
- Capture team know-how
Admin Console
Workspace Administration
Admin Console gives teams a place to manage users, access, workspace settings, and quality routines as the service operation grows.
- Manage users and access
- Review activity and quality
Day-to-day workflow
How SERA fits into the day-to-day workflow
Start with a real fault, move through guided diagnostics and service protocols, document the work, and keep the knowledge available for the next technician.
Step 1 - Troubleshooting
Live troubleshooting - tailored to your machine
Describe the machine, model, year, and symptom. SERA turns that context into a focused diagnostic path instead of generic advice.
Guidance adapts to experience level, so newer technicians get safe starting points while experienced mechanics get deeper measurements and rule-out logic.
Step 2 - Service protocols
Automatically generated service protocols - ready to use
Enter the machine details and service type. SERA builds a clear protocol with checks, filters, oils, volumes, and specification context.
The result is easier to follow on site and easier to hand over when another technician needs the same job history.
Step 3 - Work orders
From diagnostics to a clean, professional work order
When the fault is solved, SERA turns the work into a structured summary: complaint, root cause, actions taken, parts used, and recommendations.
Work orders become cleaner, easier to review, and more consistent across technicians, customers, and future follow-up.
Step 4 - Community
Forum & community - where real-world experience lives
Capture real cases, odd symptoms, field fixes, and lessons that never make it into a manual.
Every solved fault becomes part of a practical knowledge base your team can search before repeating the same diagnostic work.
Growing knowledge
Built with growing brand-specific knowledge
SERA is designed to become stronger through structured information, workshop feedback, and real technician input. The aim is practical service support that keeps improving as more real work is captured.
Brand and model context
Guidance can be shaped around the machine, brand, system, and service situation instead of staying at a generic equipment level.
Source-aware support
Specifications, fluids, and repair decisions can be presented with context so technicians know what needs verification before work continues.
Technician-fed knowledge
Skilled technicians can contribute practical field observations, solved cases, and workshop feedback that improves the platform over time.
Reusable repair learning
The strongest fixes, checks, and handoffs become easier to find before another team repeats the same diagnosis from the beginning.
Outcomes
Why teams use SERA
SERA is built around practical operational improvements: fewer dead ends, more consistent service work, and better access to repair knowledge when technicians need it.
01
Faster diagnosis
Move from symptom to likely checks sooner, with less time lost chasing disconnected information.
02
Less guesswork on specs & fluids
Bring service specifications, fluid context, and verification points closer to the job before work starts.
03
Cleaner documentation
Turn diagnostic work, actions taken, parts used, and recommendations into clearer records and handoffs.
04
Improved workflow
Connect troubleshooting, service protocols, work orders, and knowledge capture in one practical sequence.
05
Relevant support in the field
Give technicians practical guidance that can be used from a phone, tablet, or desktop when the job is active.
Vision
Shaped through real workshop use
SERA is being built with the people who diagnose real machines every day. The goal is a repair workspace that opens fast, keeps guidance grounded in sources, learns from workshop feedback, and turns each solved job into knowledge the next technician can use.
The long-term direction is to make service information more accessible, more practical, and better connected to real repair work across workshops and field teams.
Read moreWorkshop feedback
Source-aware guidance
Growing knowledge
Long-term manufacturer alignment
Product principles
- Fast enough to use while the job is active.
- Clear enough for a new technician to follow safely.
- Detailed enough for experienced mechanics to trust.
Pricing
Start free, then choose the plan that fits your team
Choose your starting point on seragroup.net. Free signup creates a one-seat account, while paid plans let you set seat count before Stripe Checkout.
Free
For exploring SERA
Free
No card required
- Lookaround in app
- Forum access
Basic
For getting started
$15/ seat / month
5-day free trial, then monthly billing in USD
- Forum access
- Troubleshooting
- General chat
- Limited weekly usage
Plus
Most popularFor active technicians
$22/ seat / month
5-day free trial, then monthly billing in USD
- Forum access
- Troubleshooting
- Service tools
- General chat
- Reports
- Higher weekly usage
Pro
For workshops and power users
$39/ seat / month
5-day free trial, then monthly billing in USD
- Everything in Plus
- Unlimited usage
Create your SERA account
Start free with email signup, or go to the full pricing page to choose seats before monthly checkout for paid plans.
All paid plans start with a 5-day free trial in Stripe Checkout. Taxes are calculated at checkout.
FAQ
Answers to common questions
Key details about what SERA is, who operates it, how plans work, and where to review privacy and terms before creating an account.
SERA is a Service & Equipment Repair Assistant that helps technicians troubleshoot issues, verify specs, and produce cleaner service documentation.
SERA is built for technicians, service managers, maintenance teams, and equipment-focused operations that need reliable repair workflows.
SERA is owned and operated by Simlin Group.
Yes. SERA is designed to be usable in the shop and in the field on phones, tablets, and desktop browsers.
SERA prioritizes source-backed values and includes citation context so users can verify specifications before applying them.
Yes. Team onboarding and workspace permissions are available so multiple technicians can work in the same environment.
The Privacy Policy and Terms of Service are published on seragroup.net and linked in the footer and pricing flow.
Plans are published on seragroup.net/pricing with a Free tier plus Basic at $15, Plus at $22, and Pro at $39 per seat each month. All paid plans start with a 5-day free trial, and taxes are calculated at checkout.
Trust & legal
Clear ownership, policies, and responsibility
SERA is operated with visible ownership, published policies, and product claims that stay grounded in technician workflows, source-aware guidance, and real-world service responsibility.
Correct ownership
SERA policies, pricing, and support are handled by Simlin Group.
Accessible policies
Privacy and terms are published on seragroup.net and linked from the footer and pricing flow before account creation or checkout.
Guidance with accountability
SERA is designed to surface usable guidance and citations, while still directing technicians back to manufacturer instructions and local safety rules.